From traction to
unstoppable momentum.
For the brilliantly simple
& the genuinely new.
& the genuinely new.
I grew a company from 250K to 12M. Two years in, I wanted to give it away.
I was bored by the scaling story: do more. Add more. Systemise more. Automate more.
Most playbooks are built for repeatability. They are much less useful when you're growing something alive, disruptive, or genuinely new.
That’s the work I’m interested in: growing without making the business heavier, and bringing new things into the world without making them ordinary.
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Come alive.
A 15-minute dance ritual
to start the week. Every Monday.
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Move curiosity, desire and anger, yes even rage,
into something you can begin to build.
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Turn up the intensity
Amplify what you've build.
Find the leverage. Sharpen what works. Create more momentum without simply making
the business bigger & heavier.
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For what doesn't exist yet
Build the new.
New offers, products, categories
and business models - without
making what's unique ordinary.
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Build with others
Move in company.
Live conversations, experiments
and spaces for people building
differently.
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